Conclusion

The feminization of AI is a well-established phenomenon that encourages dependence on technology rather than human relationships, normalizes misogynistic behavior in adults and children, and furthers white heteronormative ideals. The major players in the voice assistant industry are motivated by monetary gain, so those who want progress must demand it by threatening their revenue. Each of us can take action to spread awareness of the dangers of VAs and promote alternative technologies. At the rate we’re progressing, if a major change to VA technology is going to happen, it has to happen soon.